Wednesday, August 26, 2009

Mission I: Recycling Eyeglasses and Contact Lenses

Just imagine everyone smiling at the same time :-)

I am the Lens Lady, and I have six missions.

* Eyeglass Recycling: Enable people to read and work
* Industrialized Obesity: Address industrialized health trends and help families save
* Skim the Ocean's Bottles: Increase awareness of floating plastic
* Share the Recipe for the Fountain of Youth: Nature's best nutrition
* Promote Reading and Expand Library Access: Investment in community
* Modernize Family Planning: Free technology for potential parents

Mission I: Eyeglass Recycling

First, I'm trying to get the word out about something that most people don't know about. The situation is quietly shocking: more than 500 million people need but can't access prescription eyewear.

Most are in lesser developed countries, but even still the economic implications are staggering. The global GDP, or economic output, would increase by more than 1% if everyone could see. On a $60 trillion global economy, that means an extra $600 billion of wealth would be generated each year, thanks to a simple investment of $18 billion in eyewear (about the same amount spent just in the United States on eyeglass frames and prescription lenses). That's better than a ten-fold return on investment just in the first year!

So, until we actually put our production capacities to use in order to solve the world's problems, the best first step is to recycle our old eyeglasses. There are almost 10 million pairs of perfectly good used glasses thrown away each year in North America and across Europe. If we could come together and raise awareness for eyeglass recycling, we could make millions of people happier and more productive. We could make millions of children able to read. The website is here: Lens Lady Contact Lens and Eyeglass Recycling.

Goal #1: Inform 30 million people and collect 10,000 pairs of eyeglasses.

Reason #1: Some people ask why I'm so passionate about this. What it comes down to is that I want to help build a better world with greater transfer of knowledge. And if hundreds of millions of people can't even see well enough to work or read, then we need to start there before we can expect anything else to change.

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